My Story
About Dallin Rogers, The Founder
Launched FitCon
This is where it all started. I had the incredible opportunity to work with hundreds of the top fitness brands in the industry, giving me a front-row seat to what made some brands thrive while others fell short. It was through this experience that my passion for branding was born
Hired Content Creation Team
With a growing workload, creating content became a challenge I couldn’t keep up with. I didn’t want to hire and manage someone full-time, but I needed a team that could handle it for me. Bringing in a dedicated content team was the best decision I made—it not only delivered amazing content but also freed me to focus on the areas of my business that truly moved the needle.
Sold FItCon
After growing FitCon to over 30,000 attendees, I knew it was time to move on to the next chapter. In 2022, I sold FitCon and set my sights on a new passion, helping other companies build powerful brands. Through my years of experience, I developed a deep love for branding and understanding what makes businesses stand out. I wanted to share that knowledge and help others create brands that inspire, connect, and thrive in their industries.
Launched Bild Brands
After witnessing so many companies struggle with the quality and consistency of their content, I knew something had to change. That’s why I launched Bild Brands—not just to produce exceptional content but to coach and consult brands on how to strategically position their content in the market and stand out from the competition.
" When I rebranded FitCon, EVERYTHING CHANGED. I attracted the right clients, the right partners, and it lead to the eventual sale."
While building FitCon, I worked with hundreds of the top fitness brands around the world. I quickly learned that the most successful companies had the best branding, marketing, and mindset. Even though many of them had inferior products, mindset & marketing always won. This is where my passion for building brands started. It is now my mission to provide companies with the branding & mindset to compete in the market today.
- Founded & Sold FitCon
- BS & MBA From University of Utah
- Branding & Mindset Expert
- Husband & Father of 3
Dallin Rogers
Founder & Ceo
Brand Coaching
Our brand coaching service equips you with the tools, strategies, and confidence to build a brand that stands out and thrives. Through personalized guidance, we help you master mindset, marketing, and sales to drive growth and achieve your business goals.
Content Creation
Quality content creation brings your brand to life with high-quality, engaging content tailored to connect with your audience. From strategy to execution, we deliver impactful visuals, messaging, and campaigns that drive growth and elevate your brand’s presence.
Social Media Management
Our social media management service turns your platforms into powerful tools for growth and connection. We create and execute strategies that amplify your brand, engage your audience, and drive measurable results.
Website Development
Our website development service creates powerful, user-focused websites that bring your brand to life online. From design to functionality, we build sites that drive engagement, enhance your brand’s presence, and convert visitors into loyal customers.